Yeah I don't think the MMO name is accurate, I think what they meant is more like a multiplayer RPG TCG game. You have the RPG aspect with a character you choose that evolves with levels and you increase its stats and change its equipement and shit, and it's multiplayer cause you can play with a few people and shit and there's a story and what not, but at no point is it really massive(the first M), it's small scale online stuff. So it's not really mmo, but I guess the term is misused all the time nowadays, like how Marvel is also in this forum even though it's a diablo-like and has nothing to do with a mmo either.
Anyway on price, I think while there's no guarantee this will be well invested money, the issue is the investment assuming the game is ok/good is extremely solid. If the game isn't, it might be a bad investment or you might be able to get some of your money back selling your shit.However because it's a TCG if you like the game, you will end up investing a lot of money and if you skip the kickstarter chance it'll feel extremely inefficient in comparison.I remember back when I played MTG, when a new expansion would come, you kinda had to buy a box of boosters so you'd get a large amount of the new cards to build decks around and shit. Because you'll often need 4 copies of each card and you want to build multiple different decks because it's the fun part, you need a lot of cards regardless.
At first I backed for 20$ for beta access however beta is in a while and the kickstarter will stop before beta starts. 20$ really gets you nothing if the game is good though, I mean like I'd probably spend 60$ right away after that to get a decent bunch of cards. So for now I updated to 120$, it's a solid tier, and at this point it's like buying a CE for a game, which isn't too bad(maybe a bit more expensive). I'm considering going 250$, I'll wait until we see a few more videos and shit. The thing is 250$ pack, even if you don't like the game, I'm sure you could resell within a month of release for... 250$. Even if you open all the shit. There will be a fanboy of the game somewhere that missed out or didn't have the money and will buy the chance of having 3free boosters a week forever. Maybe you have to cut prices down to 150$ or whatever but still I'm sure it'll sell, so it's a fairly "safe" investment.