That raises a good question. I'd guess they would redo their kickstarter if it doesn't reach 800k, but it appears their people are pretty much solely invested in kickstarting and networking. Which I guess is as it should be. The problem is as Brad rightly stated, even though they are insider professionals, they are not sales or PM types. The problem is they are approaching this in a completely wrong way, and are not doing a great job of selling or marketing.Still looking for this project to hit its goal...that being said,
It would be wise to get together with the team (and/or us) and start planning alternate route.
Example: If the project does not hit it's goal, the good news is many of us will not care and still re-pledge. Take 30-60 days between and relaunch with the mistakes corrected from before and a lower goal (Maybe 500k)..stating that this is "phase one" of the company building process. (Theykey is to get the minimum needed to begin and this will keep the word circulating.)
Just an example, but as I posted on another site...it is wise to always have a plan B.
Well, given how awful the initial KS was, it's pretty easy to point to it as the current weak link. The other problem is the MMO market is saturated and they really aren't actually offering us anything revolutionary and they haven't sold us anything new. As I mentioned I think a mistake is not involving the community in the process more than just naming an item. Also, the tiers are better, but still very mediocre.It's funny how the Kickstarter just started it's second week and everyone is already drawing up plans for attempt #2. And this is one of the problems I'm having with this whole thing. In fanboy eyes it's not possible for this to fail over the real lack of market support, it'll always get blamed on a weak kickstarter campaign.
I think if the Kickstarter fails, it might actually be better for the game long term as they can take lessons learned and actually spend some time game searching and actually improving what they are offering to us. I think if it funds in it's current incarnation, it will reward a very badly managed process in an unhealthy manner.
These people are not young indy developers. They are a group of 'elite' inside gamers. Their KS should reflect this, and not look like a shoddy college project.