went to local sony theater e3 experience, they handed out cards with a playstation redemption code (not sure what you get, but obviously something digital), sony t-shirts, and small sized posters with a medley of games on it. Was very cool, packed theater mostly 18-25 year olds. Everyone was really excited at every reveal and it was great being in the atmosphere.
edit: supposedly the voucher gives you destiny beta (available via preorder anyways), battlefield hardline beta, and a $5 psn store credit. not bad
sony definitely kicked the shit out of microsoft, with a nice set of games available soon, fall, and previews for next year. Microsoft's mostly felt like shit thats really far out, but at least they were 100% about games. I have a feeling Nintendo is going to be the worst of the 3.